At the start of our project i had problems with bubble on the tripod, the bubble kept on moving from the circle every time I moved the camera from one angle to another and changing shots.
Using photoshop for my digipak and magazine advert was hard at first but as i kept on using it, it became easy for me.
Using blogger was always simple and straight forward i had no difficulties using it.
The combination of my main products and ancillary texts are very effective, this is because my digipak and the music video go together every well as a whole. the main thing they have common is the fact that they both have a cartoon effect. my digipak's font is bold and colorful and my music video at some bits has its own colorful and cartoonie effects.
First of all our music genre is electro/house music, through the planning and research we did I was able to gather different types of digipak, magazine adverts and music which were all from the same genre of our electro/house music. Gathering digipaks and magazine adverts from our research helped me to structure mu media products.
My digipak itself was very colourful simply because the research which I did I found that most of the real electro/house digipaks has a vide of colour and brightness in them, the digipaks from real products have different techniques, sometime they used bright colour and some they used dark colours. furthermore one of the key aspect of my digipak was the to make it look as funky as possible, I did this because I wanted my digipak to have the same sort of affect and feel as our music video, this was very impostant to me because I wanted our target audience to notice and sense the link from our music video and my digipak. However my magazine advert had more similarities to my digipak and music video, I used a different method here because I didn’t want all of my media products to have exactly the same vide as each other, so what I did for my magazine advert was the used dark colours this time to give it more of a deadly vide to it.
Overall I think that the combination of my product and ancillary texts was very effective because with the help of the research me and my group did we were able to find different ideas how real media products use different techniques for the combinations from which I was able to forward towards my media products.
However my magazine advert does not fit in with my music video and digipak. i did this because i wanted to give my media project a different result and outcome, what this does is bring a whole other product to the time.
My media product uses, develop and challenge forms and conventions of real media product in many ways. Because our music is an electro/house genre we had to be very careful with how made our music video. Our music video contained different features from the editing techniques, customs, and use of colours, dancers, locations and performance. We use all these different aspects through the help of our research we did, with the help of research we were able to gather what other electro/house music videos used to get what they wanted. Firstly we understood the concept of the other music videos, we found the most of the electro/house video used a lot of fast paste editing so based on that we did the same for our video, this was a good touch because what this did was it made our music flow well with the editing as they were both at fast paste and the editing cut to the beat of the song.
The customs/outfits for the dancers we used was short and quite revealing outfits for the female performers, the reason for this because other electro/house music videos have some sort of similar concepts, in a music video for this particular genre females are most of the time portrayed as being sexual. For the male performers we tried to dress them as funky as possible, we had male dancers wearing bright colourful outfits which would bring out the joyfulness and happiness of the music.
For location we had different options we could have done but at the end we decided to use different location all over London from East London, Essex, Central London, Havering etc, this technique was used in the music video of Nickelback - Rockstar. Film in different location gave the music video a feel of that the music is everywhere. Even though most of other real music video has other idea how to use location we decided to use a different approach.
Lighting played a key role in our music video, lighting was very important simply because the lighting effect which we wanted for our music had to be bright, the reason for this purely because we wanted our target audience to feel comfortable watching the video. If we had used dark colours then it wouldn’t have had a good flow to with the use of fast paste editing.
So overall I believe that our media product use, develop and challenge forms and conventions of real media product because our music video present most concepts that other electro/house music video have at this time and moment.
•We used this audience feedback to make most of the changes to our first draft.
•We made my video more colourful which is one of the things suggested in the feedback.
•We learnt what our audience want from this music genre and what they expected from the video.
•After getting audience feedback our video had improve
